Democrat Andre Carson's first TV ad in his campaign to succeed his grandmother in Congress is as notable for what it doesn't say as for what it does.
Not once in the 30-second spot, which begins airing on Indianapolis TV stations today, does Carson mention former U.S. Rep. Julia Carson.
Julia Carson died Dec. 15, and her grandson Andre was selected by Democratic precinct committee members in January as their party's nominee in the March 11 special election.
But while the ad doesn't mention the late congresswoman by name, it does stress family.
"The most important thing I can pass on to my daughter are the values that my family taught me," Carson says in the ad, as the screen shows his 1-year-old daughter, Salimah. "Work hard, fight for what you believe in and help others."
And twice in the half-minute ad, Carson mentions bringing "change" to Washington.
Not surprisingly, the ad tells us little about Carson. What's he going to say? I got a political patronage job in Center Township Trustee's office right out of high school working for my grandma, She later used her political clout to get me a job as a state excise police officer. After a decade on the public dole, my grandmother's political machine got me appointed to the Indianapolis City-County Council and helped me get a job as a marketing representative for an engineering firm which does a lot of work with the City of Indianapolis and other local governments. And then my grandmother's political friends and Louis Farrakhan announced to everyone at my grandmother's funeral home that I was the chosen one to take her place in Congress. Yeah, that sounds pretty convincing, don't you think?