Wednesday, January 06, 2010
Just Call Him Mayor Chicken Wings
A frequent blogger critic of Mayor Greg Ballard often refers to him as Mayor McCheese. After today's announcement by his administration of a $5,000 advertising deal with Kentucky Fried Chicken, he might more appropriately refer to him as Mayor Chicken Wings. I'm not opposed to corporate sponsorships to help pay the bills, but this deal isn't worth the paper it's written on. KFC will donate $2,500 for 1,000 smoke detectors to hand out to the public and $2,500 for 150 fire extinguishers for use by Indy Parks. For God's sake, couldn't they find a person or business that would have simply donated the same amount of equipment without roping the Indianapolis Fire Department into peddling KFC's new "fiery grilled chicken wings?" As one commenter on the IBJ's site wrote, "If the city is going to pursue more such deals, I suggest that they find out what the value of sponsorships like this are." "$5k is way under valued for the promotional value that KFC is getting." What a complete joke.